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ICO Marketing Strategy: How to Promote your ICO Effectively

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  • ICO Marketing Strategy: How to Promote your ICO Effectively

    Initial Coin Offerings (ICOs) is a great method of acquiring funds to kickstart a project. Similar to Initial Public Offerings (IPOs), ICOs offer investors with cryptocurrency tokens in exchange for fiat currency or other denominations of crypto coins. Granting advantages like high liquidity and providing a decentralized system, ICOs have gained enormous traction since its emergence.

    The scope of successfully offering coins in exchange for funds is high as there are several companies that have raised their target funds via an ICO. A promising fundraising channel, entrepreneurs from across the world are increasingly venturing into this niche.

    If you’ve decided to take the ICO route to fund your startup, it is essential to figure out how you’re going to spread the word of your coin offering out to the world. Known as ICO marketing, it can make all the difference in the scope of your ICO to sell according to expectations. There are several strategies that you can employ to boost the prospects of your coin offering such as
    • Creating a website
    • Researching the market
    • Press releases
    • Promoting through influencers
    • Run social media campaigns
    • Pay per click campaigns
    • Airdrop campaigns and more

    For the best ICO promotion services, contact Blockchain App Factory. They are a leading ICO marketing company that has extensive expertise in providing the best solutions.